egw coaching
The all-access coaching experience for individuals whose presence is their brand.
When the way you show up is inseparable from your power, every detail matters
Icon is a high-touch, fully personalized presence engagement for those operating at the intersection of visibility, leadership, and legacy. It’s designed for clients who already carry excellence—but want their physicality, aesthetic identity, and polish to evolve in step with their ambition.
This isn’t a makeover. It’s presence as strategic currency—refined, expanded, and calibrated for the next level of influence. You’ll partner directly with Evan across private intensives, targeted elevation work, and optional high-profile experiences that leave no detail to chance.
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Perceptual Diagnostics and Presence Assessments – Establish your current presence signature and identify the visual, physical, and energetic adjustments that will drive your evolution
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Aesthetic Persona Refinement – Wardrobe overhaul, grooming upgrades, accessory calibration, and development of your visual canon
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Physical Finesse Intensives – Body language strategy, movement patterning, facial magnetism, and commanding stillness
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In-person Coaching (Los Angeles-based, priority access) – Up to 100% of sessions may be held in person if you’re based in or visiting LA. One destination travel engagement is included for remote clients, with additional on-site intensives available as add-ons. Near-event walkthroughs, closet edits, or in-situ presence training may be integrated based on need.
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High-visibility Styling Support – Preparation for keynotes, shoots, press, launches, or personal milestones
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Strategic Polish Audit – Skin, tailoring, beauty investments, personal care protocols, and elevated routines
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Mind-body Connection Work – Confidence triggers, movement rituals, energy anchoring, and activation strategies
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Lifestyle Integration – Closet rebuilds, concierge sourcing, daily system upgrades, and aligned habit formation
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Voxer and Async Access – Ongoing in-the-moment support between sessions
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Unlimited Coaching Calls – Within a flexible, shared cadence
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One-year Access to Evan’s Digital Presence Programs – Continue refining long after the formal engagement ends
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A founder, executive, creative, or public-facing leader who’s known for your excellence—and ready to be recognized for your presence
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Responsible for teams, capital, or ideas that move culture or markets
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Someone whose look, movement, and polish are part of the value you deliver
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Often in the spotlight (or want to be)—whether on stage, in media, or in rooms where power gathers
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Tired of making high-stakes presence decisions alone—and ready to partner with a guide who sees the whole picture
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Your presence is inseparable from your leadership, personal brand, or public identity
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You want deep access and full-spectrum support across the moments, platforms, and environments that are most important to you and your high ambition
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You’re seeking intimate, in-person experiences with Evan—and expect nothing less than world-class treatment
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You’re building a long-term legacy—and want your visual, physical, and energetic presence to lead the way
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For the high-exposure leader who’s evolving fast—and wants their presence to keep pace.
Presence is an 8–12 week premium coaching engagement for clients who want to align how they show up with where they’re headed. Whether you're stepping into a bigger role, preparing for public visibility, or deepening your polish to match your influence, this tier delivers high-touch refinement across style, movement, energy, and perception.
You’ll work directly with Evan as your strategic mirror, style partner, and private presence strategist—someone who understands the stakes and shows up as both architect and advocate. Clients often describe this experience as having a confidence system built directly into their calendar.
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Presence Diagnostics and Perceptual Review – Uncover the cues your audience picks up on—and where to direct upgrades
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Aesthetic Identity Alignment – Define the version of you the world should meet—and shape your visual persona to match your ambition
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Style & Polish Recalibration – Update wardrobe, grooming, and finish to elevate how you show up across roles and environments
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Physical Finesse Coaching – Train posture, stillness, facial expression, and movement so your body leads the message
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Event or Launch Styling – Targeted support for a high-impact moment or period of visibility
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Strategic Polish Audit – Identify high-leverage upgrades in tailoring, skin, grooming, and finish
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Mind-body Connection Tools – Learn personalized rituals to activate confidence, reduce presence fatigue, and manage high-pressure dynamics
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Voxer and Async Access – For consistent feedback and support between sessions
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Six 1:1 Coaching Calls – Structured weekly or biweekly depending on pace
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In-person Coaching (Los Angeles-based, client-initiated) – Up to 50% of sessions may be conducted in person if you're in LA during our work together. Optional upgrades include destination intensives or on-site support for major events, launches, or key visibility moments.
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Entering a next chapter—and want to feel unmistakably ready
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Pitching, presenting, negotiating, or leading where every detail is scrutinized
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Seeking to radiate elegance, intelligence, and self-possession—without trying too hard
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Ready to become the kind of person people remember in elevators, meetings, and rooms that matter
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Craving an experience that feels transformative, personal, and like magic in motion
Clients at this tier are often preparing for pivotal opportunities: acquiring or retaining high-profile clients, commanding rooms of influence, securing buy-in from rigorous leaders, or seeking capital for bold ideas.
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You have ambitions for greater visibility, higher roles, elevated compensation, or stronger social positioning—and you want your presence to reinforce every step up
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You want refinement across multiple dimensions: style, physical finesse, aesthetic identity, and how others perceive you
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You’re ready for structured, high-touch support that’s both strategic and deeply personal
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You want an expert partner who brings prestige, brilliance, and unwavering advocacy—someone who sharpens your presence and believes in your glow, even on the days you don’t
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You already deliver results.
Now it’s time for your presence to amplify your impact—and defend
your reputation before you speak.
Build a repeatable, strategic presence that speaks persuasively before you do.
When you stop guessing and start
building with precision, your presence becomes a signature. Elevated helps
you make refinement a practiced part
of who you are.
Elevated is a 6–8 week coaching engagement designed to help you sharpen your aesthetic identity, establish consistent polish, and build sustainable systems for how you show up. This isn’t about reinvention—it’s about repeatability. You’ve had strong moments. You’ve landed the look or led with presence. Now it’s time to make that your baseline.
You’ll work directly with Evan to build habits and visual signals that reinforce your identity every day—with strategy, substance, and a presence you can rely on.
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Signature Presence Mapping – Identify your unique aesthetic themes and how they translate across wardrobe, grooming, and visual cues
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Style & Refinement Calibration – Refine the styling decisions and visual signals that quietly reinforce your authority and confidence
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Physical Finesse Coaching – Tune subconscious habits—walking, stillness, facial expression—into strategic tools of magnetism
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Presence Systems – Build daily maintenance rituals and physical anchors that support consistency in perception and refinement
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Mind-body Connection Prompts – Practice physical activation tools that anchor confidence, clarity, and direction
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Allotted Email Check-in and Feedback – Structured opportunities for review and refinement between sessions
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Four 1:1 Coaching Calls – Tailored to your pace, priorities, and goals
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Craving consistency—wanting presence that feels as effortless as it is intentional
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You want both fast, targeted upgrades as well as lasting systems to apply day-in and day-out
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Starting to gain visibility and want to be seen as polished, strategic, and fully composed
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Wanting to show up powerfully not just for one big moment—but in meetings, at dinners, on camera, and every moment in between
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You’re looking for a partner who gets your ambition, sharpens your edge, and celebrates the version of you that’s ready to shine—even before you do
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You want both expert presence partnership and a champion who always sees the best in you
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You want full-spectrum support—bringing together aesthetic identity, style, polish, physical finesse, and presence strategy in one continuous arc
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You want fast, targeted upgrades and long-term systems you can rely on in every moment
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You’re done saving your best self for big moments. You want to show up powerfully—always
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A focused coaching sprint designed to help you win your next moment with precision and presence.
You’re facing a high-stakes
moment, and your presence needs
to deliver—decisively
and on demand.
Project is a 3–4 week intensive designed to support you through a single inflection point: a presentation, pitch, high-stakes meeting, or personal milestone that demands your best. While this tier is intentionally narrow in scope, it gives you access to precise presence strategy tied directly to the moment ahead.
You’ll work with Evan to refine the most relevant aspects of your style, physicality, and perception—all in service of the moment that matters most. This isn’t a broad elevation of your presence. It’s targeted, tactical, and strictly focused on the win you’re after.
82% of Project clients choose to invest in a higher tier within 6 weeks of completing this sprint.
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Targeted Presence Calibration – Assess what your presence currently signals—and align it to the specific impact required for your moment
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Style & Polish Refinements – Make sharp, visible upgrades to how you dress and present for your project or event
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Physical Finesse Coaching – Adjust walking patterns, stillness, or facial expression specifically for your moment
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Mind-body Prep – Build rituals and activation tools that anchor composure and confidence only within the context of your project
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Three 1:1 Coaching Calls – Structured around preparation, rehearsal, or recovery for your exact event timeline
This tier also incorporates principles from Evan’s NeuroPresence framework, adapted specifically for time-bound, high-visibility moments where perception matters most.
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Preparing for a single high-impact opportunity: a keynote, pitch, shoot, job interview, high-profile date, or similar
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Looking for expert guidance on presence—but don’t need a full-scope engagement (yet)
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Wanting an outside eye to sharpen your image, physicality, or polish for a known moment
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Self-directed and coachable—with the clarity to make the most of a focused sprint
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You have a high-stakes moment coming in the next 3–6 weeks
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You want presence support that’s fast, tailored, and rooted in strategy—not fluff
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You’re ready to be undeniable for this moment—and intrigued to explore what’s next
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You’re comfortable budgeting for deeper presence work in the near future
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